APRIL 24, 1991

Full News Archive

• Headline: The Life of a Master Impersonator. Impact: If only this impersonator had chosen a different path, perhaps we would have been spared an entire genre of reality TV where everyone pretends to be something they're not. Thanks a lot, multiple masks!. Fact: Did you know that impersonators are the original influencers? They were doing it way before social media made it cool..
• Headline: Hispanic Newsline Expands Media Access. Impact: This PR move, aimed at bridging cultures, eventually led to every hipster café in America offering 'authentic' Spanish lattes and guacamole toast. Thanks, PR Newswire!. Fact: In a world where the average person is inundated with ads, this was the beginning of the bilingual marketing revolution. Because who doesn't love being marketed to in two languages?.
• Headline: TENNIS; Losing Start For Borg In Comeback. Impact: Borg's lackluster comeback may have inadvertently inspired a generation of couch potatoes to think, 'Hey, if he can lose, so can I. Pass the chips!'. Fact: Bjorn Borg was once so good at tennis that his mere presence on the court was enough to intimidate opponents. Now, he’s just like the rest of us: trying to shake off the rust..
• Headline: THE MEDIA BUSINESS: ADVERTISING -- ADDENDA; Pro Bono. Impact: This public service campaign may have inadvertently saved millions of lives but also led to an increase in parents feeling guilty for not being perfect. Thanks for the stress, Angotti!. Fact: Immunization campaigns have been around longer than your great-grandparents—who probably thought that a good dose of chickenpox was just character-building..
• Headline: THE MEDIA BUSINESS: ADVERTISING -- ADDENDA; CBS-TV Sales Group Sets Up Three Sectors. Impact: CBS restructuring its sales group led to a chain reaction of corporate jargon that birthed thousands of unnecessary meetings. Can you say 'synergy'?. Fact: If there's one thing the corporate world loves, it's reorganizing itself into sectors. It’s like rearranging deck chairs on the Titanic, but with more buzzwords..
• Headline: THE MEDIA BUSINESS: ADVERTISING -- ADDENDA; Two Firms to Handle Volvo Canada Account. Impact: This decision to split the Canadian account led to an eternal struggle between Canadian and American marketing strategies, resulting in the birth of maple syrup-flavored everything.. Fact: Volvo is Swedish, but it seems they needed a little Canadian magic to really sell those safe cars. Who knew safety could be so sweet?.
• Headline: THE MEDIA BUSINESS: ADVERTISING; Two Defy Age and Timing To Open Los Angeles Shop. Impact: These two gentlemen defying age likely inspired countless middle-aged entrepreneurs to chase their dreams, thus spawning a wave of late-night infomercials about how to start your own business from your couch.. Fact: They say age is just a number, but in advertising, it’s more like a suggestion. Who cares about retirement when you can make ads instead?.
• Headline: For Expropriated Lands in East, Bonn Must Pay. Impact: This court ruling not only ignited debates over property rights but also led to a surprising surge in historical documentaries about post-war Germany, proving that the past never really stays buried.. Fact: The only thing more contentious than property disputes is trying to navigate the political aftermath of the Cold War. Spoiler alert: it’s a mess..