JULY 19, 1989

Full News Archive

• Headline: Store 24 Advertising Campaign Overview. Impact: The $700,000 budget for Store 24's advertising became the foundation for future convenience store marketing strategies, which eventually led to the invention of the 'convenience store' snack that would cause heartburn for generations. You're welcome.. Fact: Did you know that $700,000 in 1990 is equivalent to approximately $1.5 million today? Just think of all the overpriced candy bars that could've been bought with that!.
• Headline: Scali McCabe Wins Renaissance Cruises Account. Impact: Winning the Renaissance Cruises account kicked off a luxury cruise boom, which ultimately led to the creation of 'cruise fashion'—a genre that only the truly brave or utterly clueless would dare to embrace.. Fact: Renaissance Cruises went belly up in 2001. So much for cruising in style, right?.
• Headline: Court Ruling Challenges Neighborhood School Plans. Impact: The ruling on desegregation plans sent shockwaves through the education system, leading to ongoing debates on school choice that would eventually inspire reality TV shows about parents fighting for the best school. Because nothing says education like dramatic confrontations.. Fact: This case may have inspired countless school board meetings where parents argue over everything from lunch menus to which crayons are 'socially acceptable.'.
• Headline: THE MEDIA BUSINESS: ADVERTISING; Don't Touch That Dial; Just Laugh. Impact: Comedy radio advertising growing into a cottage industry resulted in a surge of dad jokes and puns infiltrating the airwaves, influencing future generations' sense of humor and contributing to the rise of cringe-worthy family gatherings.. Fact: If you think radio ads are annoying, just remember that they paved the way for TikTok—so, you know, thanks for that..
• Headline: BUSINESS PEOPLE; New Chief Is Picked For Texas Commerce. Impact: Marc J. Shapiro taking the helm at Texas Commerce Bancshares marked the beginning of a trend where CEOs are often named after furniture stores, leading to a future filled with 'IKEA' level corporate management.. Fact: Ben Love retiring at 65 is practically unheard of today; everyone else just seems to keep working until they can retire on a beach somewhere. Thanks, capitalism!.
• Headline: THE MEDIA BUSINESS: ADVERTISING; Marketing Insights. Impact: The launch of 'Marketing Insights' opened the floodgates for a plethora of magazines that would ultimately distract marketers from the fact that their strategies were actually just rehashed ideas from the 80s. Talk about a vintage party!. Fact: Marketing magazines have a 90% chance of being used as coasters rather than actually read. Who needs insight when you have coffee rings?.