DailyTimeCapsule brief
November 12, 1935
On November 12, 1935, Sears, Roebuck & Co. set a remarkable five-year sales record, showcasing the resilience of American commerce during the Great Depression. This achievement came amidst a backdrop of economic challenges, highlighting consumer confidence and the effectiveness of retail innovations. Meanwhile, a notable event occurred when Army aviators reached an unprecedented altitude of 74,000 feet in the stratosphere, establishing a new flight record. The day also saw Colonel Almond address an audience in Canada, expressing hope for peace among English-speaking nations, indicating a growing sentiment for stability in a post-World War I world that had witnessed rising tensions and the threat of conflict.
Key developments
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On November 12, 1935, Sears, Roebuck & Co. announced a remarkable five-year sales record. Sales figures reported as of November 5 indicated a 24% increase compared to the same period the previous year. This growth highlighted the company's strong position in the retail market during the Great Depression.
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On November 12, 1935, a team of army aviators climbed to a remarkable altitude of 74,000 feet during their flight. After 8 hours and 13 minutes in the air, they safely landed on a farm near White Lake, South Dakota. This daring accomplishment established a new record for flying at such high altitudes.
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PEACE HOPE PLACED IN ENGLISH NATIONS; Col. Almond, at the Canadian Observance Here, Foresees a 'Better Day' for World.
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