Today
Premiering in 1952, Today is a weekday American morning program built around a fast-moving mix of news, interviews, and lighter lifestyle segments. Designed to start the day with headlines and conversation, it blends reporting from the studio and the field with guest appearances, weather, and human-interest features. Its format helped define what a modern morning show could be on U.S. television.
Today began airing in 1952 as a live, daily morning destination for viewers who wanted both information and company at the start of the day. Each episode typically combines up-to-the-minute national and international news with weather and consumer updates, then shifts into interviews with public figures, cultural tastemakers, and everyday people with compelling stories. The program’s tone balances serious journalism with approachable conversation, aiming to be useful and engaging without feeling purely hard-news. Over time, the show’s structure proved adaptable, allowing it to grow in length and broaden its mix of topics, including entertainment, health, and lifestyle coverage. Its recognizable rhythms—headlines, on-location reporting, and guest segments—made it a long-running fixture of American morning television and a model emulated across the industry.